Von Dutch La Ropa Hat
The Von Dutch La Ropa Hat
One of the most popular accessories to ever hit the market is the Von Dutch La Ropa hat. While its origins are less than illustrious, it has made a splash in the streetwear world, and has gained a huge social following. From Bella Hadid to Jake Paul, and Travis Scott to Rihanna, the name La Ropa seems to have it all. The brand has grown into a self-sustaining property, despite a tumultuous start. In fact, the company recently opened a store in New York City’s Soho district. It also partnered with LA-based fashion label Doll’s Kill to create a line of clothing with a hip and modern look.
However, it was in the early 2000s that the brand really hit the mainstream. When it first appeared, it was a small, fledgling business with zero funds and no budget. This gave it a great opportunity to experiment with new designs and materials. Using vintage fabrics, the brand developed some very cool hats. These hats have become a collector’s item.
The company’s logo is on display at the famous Melrose Avenue flagship, and the brand has a cool VIP area that has become a hotspot for Hollywood celebrities. A “keepsake book” has been created, showing off the original pieces that celebrities have worn. The company has even been tipped to make a comeback by Gen Z stars like Kylie Jenner.
One of the most interesting aspects of the brand is its fusion of street fashion and luxury. The designer of the brand, Christian Audigier, combines high end bespoke techniques with an eye for what the millennials want. Many of the brand’s designs are inspired by the cultural and historic relevance of car culture, as well as the artist’s ability to create his own world through fashion.
While the company’s trucker hats have received much love, their most notable feat is their innovative collection of apparel. The company has teamed with a variety of fashion retailers, including Doll’s Kill and L.A.-based brand La Ropa. Among these is a curated collection of clothing that pays tribute to American culture. Similarly, the brand’s new flagship boutique in Los Angeles is a showcase for local artists, which is a welcome reversal for those designers who have been the victims of the ratcheting down of fashion.
While the aforementioned hat is the obvious winner, there are a number of other Von Dutch hats to choose from. Some of the company’s best-selling products include a variety of caps and visors in a wide array of colors and designs. There are even some inexpensive options if you don’t wish to spend a fortune.
As for the hat’s function as a gimmick, the brand opted to go all out. It has its own Instagram feed, and it has opened up its own e-commerce site. Interestingly, its merchandise is cyclical – i.e., a new piece of merchandise can be bought anytime, while a previous offering will soon be pulled from its website.